About upsell message structure
When creating offers in Guest Engagement, you can arrange your message content to make offers more visible to guests.
A well-structured upsell message helps drive more sales by placing your offers where guests will see them first. Instead of having all content at the top of the message, split it between the body and footer sections to showcase your offers prominently.
Keep your promotional content clear and visible, with supporting information lower in the message.
How to structure your upsell messages
To highlight your offers in Guest Engagement:
Go to Guest Engagement > Upsell > Settings.
In the Body section, keep your text short and welcoming.
Move additional content to the Footer section.
💡 Use the body section for:
A brief greeting
Quick introduction to your offers
💡 Move to the footer section:
Property information
Additional details
Contact information
Other messages
Preview your message
To see how your message will appear to guests:
Go to Guest Engagement > Upsell > Settings.
Click Preview.
This layout ensures guests see your offers immediately when they open your message, before scrolling to additional content in the footer.